Think you don’t have time to read? I don’t believe you. In 2003, General James Mattis wrote the following about other generals who say, “I’m to busy to read”:
The problem with being too busy to read is that you learn by experience (or by your men’s experience), i.e. the hard way. By reading, you learn through others’ experiences, generally a better way to do business, especially in our line of work where the consequences of incompetence are so final for young men.*
Thanks to my reading, I have never been caught flat-footed by any situation — never been at a loss for how any problem has been addressed (successfully or unsuccessfully) before.
If General “Mad Dog” Mattis can read while commanding forces in Iraq and Afghanistan, you can carve out 15 minutes from your day to read one chapter. Commit yourself to being a lifelong learner. Write and read blogs and offer to teach a class at trade shows and local association meetings.
If you aren’t sure where to start, here is a recommended reading list for 2014.