Author Archive: Sean Castrina

rss feed

Are You Giving Your Company Its Annual Physical?

Are You Giving Your Company Its Annual Physical?

| November 30, 2015 | 0 Comments

As the year is reaching a close are you giving your company its annual physical? What goals did you set that you have achieved? What goals did you not meet and why? If you had to start you company over again which employees would you hire again, and which ones would you not bring along [...]

×

What We Have Learned from the Recession: Build Reserves

| November 10, 2015 | 0 Comments

Plan for the Worst; Hope for the Best Now we are coming out of the recession, I think I can say I have become convinced of one thing. Building up a cash reserve for my businesses was the best thing I did for myself. I learned early in my life that few habits would serve [...]

×

Winter is Coming: Keep the Ball Rolling with Achievable Goals

| October 27, 2015 | 0 Comments

As we move into winter, you should be taking stock of how the year has gone so far. Especially if you are business with a boom in sales around the holidays. It is easy to become complacent at this time of year when weather starts to interfere with business, day light hours are shrinking, and [...]

×

Leadership is Investing in People

| October 20, 2015 | 0 Comments

Training Gives Confidence Do you have initial training that gives your new employees the confidence that they can perform what is asked of them? Do they have prepared answers to the most frequently asked questions? If not, you are minimizing your employees’ abilities to succeed in their jobs. And if they can’t succeed on the [...]

×
Lead at a Higher Level

Lead at a Higher Level

| October 13, 2015 | 0 Comments

Leadership is the X factor in starting and building a successful company. It will influence your entire development, from top to bottom. As a business owner, you have to chart the company’s course. At the same time, especially in the beginning, you are at a disadvantage because you are probably not in a position to [...]

×
Expecting Success vs. Working towards Success

Expecting Success vs. Working towards Success

| October 6, 2015 | 0 Comments

Have Realistic Expectations A lot has been said about a new study of happiness being tied to low expectations, but that isn’t the lesson of the study at all. Low expectations are a terrible goal. No one wants to be mediocre or run a lousy business. Instead, author and neuroscientist Robb Rutledge writes, “Happiness depends [...]

×

Perfect is the Enemy of Good: Beta Testing Your Business

| September 29, 2015 | 0 Comments

May I Take Your Order? vs. How Can I Help You? Name your top 3 favorite restaurants. How often have you visited them in the last month? My guess would be that you have visited McDonalds or another fast food restaurant more than once in the last month. Companies like McDonalds are the most profitable [...]

×
Steve Jobs and The “Other” Steve: Do You Have All the Skills?

Steve Jobs and The “Other” Steve: Do You Have All the Skills?

| September 22, 2015 | 0 Comments

The Other Steve With the new iPhone 6 and iPhone 6+ out–with a new watch to follow in 2015–I wasn’t surprised to see the enthusiasm for the iPhone has waned. It has almost become a joke (see The Oninon’s piece). But I also couldn’t stop thinking about how Apple came to where it is today. [...]

×
Reinventing the Wheel: Mirror Other Successful Companies

Reinventing the Wheel: Mirror Other Successful Companies

| September 15, 2015 | 0 Comments

In life, we often get advice “don’t reinvent the wheel.” But another maxim says:  “Stick with the winners.” If you find yourself struggling to come up with a business idea to start or if you are wrestling with the same problem, step away from your world and take a look at what other people are doing. You [...]

×

Don’t Fire Your Employees: Righting the Wrongs of Nightmare Employees

| September 8, 2015 | 0 Comments

When Dreams Become Nightmares If hiring great employees is a small battle, managing employees is a world war. Knowing many employers over the years, I often hear about employees that start off great with the bosses bragging about how motivated and detail-oriented the new hires are. At some point the honeymoon ends and there is [...]

×